Molly Balint, wearing pink glasses and a denim shirt, smiling and laughing with her hands clasped near her face, outdoors with green foliage in the background.
Molly Balint, wearing pink glasses and a denim shirt, smiling and laughing with her hands clasped near her face, outdoors with green foliage in the background.

your story is the strategy.

The internet is noisy. And your story is what makes you stand out. Telling it well is a skill, and being seen takes some courage. I’m here to teach you both.

JOIN SOFT BUSINESS CLUB
Blue floral logo above the text 'Soft Business Club 2024'

JOIN THE CLUB

the membership for women who are ready to be known for their work.

You are not ordinary. And your story proves it. When you learn to tell it, you’ll know what to say, what to post, and what makes you stand out. You’ll build a clear message and the confidence to be the face of your business, with a community of women who comment, collaborate, and cheer you on.

Learn more
Molly Balint wearing pink glasses, a black sweatshirt with yellow text "SOFTIE," layered necklaces, and a striped collared shirt, set against a pink background with layered colored borders.
Text reading 'Molly Balint' in cursive font
A black oval badge with white text that reads: 'Storytelling Expert, Speaker, Instagram Strategist'.
Blue oval logo with a white illustrated pigeon and the letters 'MB' in cursive at the top left.

I’ve built a business on storytelling for 22 years.

I’ve done it on stages, in magazines, on podcasts, and on Instagram, where more than 100K people follow along. Now I teach women to find their stories, claim what makes them stand out, and get past the thoughts that keep them from being seen.

get to know me
Molly's signature soft pink eyeglasses
  • "When I look at all the other creators online, it's so hard to find someone who is legitimately herself in her content, her videos, her community, her workshops, and her zoom calls the way you are."

    -AR

  • "I can't thank you enough for being you and creating a space that is so raw and beautiful. You've have shown me the way forward."

    —CR

  • "Sometimes I have to remind myself that i've never met these women irl. It's like the most supportive group chat with like-minded women who are making progress, being real, and doing it softly. You are such an amazing gatherer and leader."

    —JL

  • "You are absolutely the same in person as you are online."

    —MJ

  • "I tremble to think that i have buried my talents. but you inspired me to multiply them in a balanced way."

    -JK

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A FEW PLACES YOU MAY HAVE SEEN ME

Three ways to learn storytelling and become known for your work.

Wherever you are in your business, there’s a place to start. Begin with resources that get you telling stories right away, join a community of women learning alongside you, or apply for The Practicum and work with me in a small group.

at your own pace

start
Here

Grab my free guide for creating Anchor Content for Instagram, then go deeper with my storytelling workshops. If you’re new here, these resources are a great place to start.

Learn more

community

soft business club

The membership for learning storytelling alongside other women in business. Get clear on your message, tell stories that build trust, and sell your offers in your own voice.

Learn more

mentorship

the practicum

In The Practicum, my small-group coaching program, you’ll refine the stories behind your offers and marketing and build a story bank you can reach into anytime, with hands-on feedback from me. Application only. Four-month cohorts.

Learn more
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